936 :大阪のおっちゃん ◆9SJKe058hQ :2008/03/27(木) 22:42:54.09 ID:10da38DC >>933 わしの尊敬するピーターリンチに関するウォートンビジネススクールの 記事や。 パンストやで。 http://www.wharton.upenn.edu/alum_mag/issues/125anniversaryissue/lynch.html loved its new L’Eggs pantyhose line ? the first department-store-quality pantyhose sold to American women via supermarkets.“I did a little bit of research,” Lynch told PBS’s Frontline. “I found out the average woman goes to the supermarket or a drugstore once a week. And they go to a woman’s specialty store or department store once every six weeks. And all the good hosiery, all the good pantyhose is being sold in department stores. They were selling junk in the supermarkets. They were selling junk in the drugstores.” Lynch knew Hanes had a winner. L’Eggs became a huge success, and Hanes became Magellan’s biggest position.