Apple
American multinational technology company based in Cupertino, California
Overview
Apple Inc. is an American multinational technology company headquartered in Cupertino, California, in Silicon Valley, and known for consumer electronics, software and online services.
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Simply Wall St.
Bailey Pemberton
Apple (AAPL) Brings Emergency SOS Live Video To Brazil
Apple (NasdaqGS:AAPL) is expanding its Emergency SOS Live Video feature to iPhone users in Brazil, marking the tool's first rollout outside the US. The service allows users to share encrypted real time video with emergency responders during critical incidents. The expansion broadens Apple's public safety tools in a key international market as of late August 2026. For readers tracking how major tech companies apply advanced software to real world problems, a focused set of related stocks...
3 min read -
Mashable
Surprise! New Macs Before iPhone Event — What’s Going On?
Surprise! New Macs Before iPhone Event — What’s Going On? Credit: Mashable Guess what Apple will release in September in our Big Guessing Game: Apple edition. Enter now for a chance to win an Apple Watch! Apple has news to “surprise” us on Sept 9, but what do you mean there’s a new Mac Mini with M6 chip suddenly on sale? Don’t count on a typical September from Apple. Bridget Carey explains why Apple couldn’t wait on new Macs, but we keep waiting for the big iPhone event. Tim Cook’s final week as Apple CEO is full of unexpected news: Walmart is finally accepting Apple Pay. Mashable and Yahoo may earn commission from links in this article.
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CBS 8
Apple moves closer to launching a foldable iPhone under its new CEO
Apple is preparing to roll out its first foldable iPhone along with a new wave of AI-powered devices under CEO John Ternus.
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TheStreet
Aparajita Chatterjee
Apple cuts more jobs as two major future bets shift
The cuts hit as Apple shifts resources toward AI and future devices.
6 min read -
CBS19
Apple expected to unveil first foldable iPhone at major product event
Apple is expected to introduce its first foldable iPhone next month, alongside new iPhones, Apple Watches and expanded AI features.
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TheStreet
Faizan Farooque
Apple’s latest move could change how you use AI every day
Apple just made a major bet on where your AI should live
8 min read -
MotorBiscuit
Alex Harrington
F1 Viewership Is Down on Apple TV According to ESPN – Report
Formula 1’s move behind a $12.99 monthly Apple TV subscription has created exactly the audience fight you would expect: one measurement says American reach is falling, while F1 says viewers and watch time are increasing. The dispute covers the 2026-2030…
4 min read -
GuruFocus.com
Khac Phu Nguyen
Apple's EU Fee Retreat Trades Install Risk for Revenue
A simpler commission may calm regulators while preserving Apple's ability to monetize transactions outside its store.
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TheStreet
Faizan Farooque
Apple is quietly preparing a major change inside its stores
Apple’s next big hardware move may not be an iPhone
7 min read -
24/7 Wall St.
Alex Sirois
Apple at $310: Little Room to Grow But Still a Buy
Apple just pulled back from its 52-week high while retail sentiment sours and analysts argue the valuation leaves no room for error. Here is why that pessimism may be the most reliable entry signal the stock has offered all year.
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GuruFocus.com
Khac Phu Nguyen
Apple Rises as Investors Flee the AI Spending Arms Race
The iPhone maker's restrained infrastructure strategy is becoming an advantage during another technology-sector retreat.
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Investing.com
Navamya Acharya
Will Apple’s risk appetite change under John Ternus?
Investing.com -- Apple Inc’s fiscal 2026 earnings-per-share estimate of $8.85 from BofA Securities sits slightly above the Bloomberg consensus average of $8.80 and the Visible Alpha consensus of $8.83, a narrow beat that the broker tied to an expected strong iPhone upgrade cycle driven by the need for the latest hardware to enable generative AI features.
3 min read -
Insider Monkey
Fatima Gulzar
Apple Inc. (AAPL) Wants to Pay Publishers to Fix Siri. What’s the Catch?
On August 12, 2026, the Wall Street Journal reported that Apple Inc. (NASDAQ:AAPL) is discussing new, multiyear deals with publishers to license their content for an AI-upgraded Siri expected to launch later this year. Why This Matters Siri has been criticized for years for lacking real utility. Apple’s fix depends partly on paying outside publishers […]
2 min read -
GuruFocus.com
Faizan Farooque
Apple's AI AirPods Are Still Coming in 2027
The camera-equipped earbuds could bring Visual Intelligence to AirPods.
1 min read
