chevron-down
chevron-down
News
309 RESULTS
Tips ·
Don’t Let Your Business be a Victim: Protect Your Facebook Account From Phishing
We are providing insights into phishing - what it is and how to protect your Facebook account against it.
Tips ·
How three key Meta measurement tools enable app and gaming advertisers to achieve all-time best performance
See how Meta built a set of measurement solutions which are designed to help advertisers make efficient optimization decisions to maximize Return On Ad Spend (ROAS).
Tips ·
Meta launches Engaged-view to help advertisers drive more video insights and performance.
Meta introduces Engaged-view attribution setting to optimize video ad performance and drive more insights for advertisers.
Tips ·
Performance Talks: CMO Corner with PepsiCo’s Katie Haniffy
Meta’s Eva Press sat down with Katie Haniffy, Head of media strategy and investment at PepsiCo, to discuss the role measurement plays in driving advertising performance.
Tips ·
Performance Talks CMO Corner: Kargo’s COO, Michael Shaughnessy on the importance of creative in driving ad performance
We spoke with Michael Shaughnessy, COO of Kargo, to talk about Kargo’s data driven approach to creative, and how that can ultimately impact advertising performance.
Tips ·
Unlock Q5: 5 best practices to maximize your post-holiday marketing budget
We’ve created a Q5 marketing guide with best practices, insights, and new products and tools that can help marketers make the most of post-holiday marketing budgets.
Tips ·
Performance Talks CMO Corner: How BBDO’s Andrew Robertson is closing the gap between creative ideas and execution with AI
Nicola Mendelsohn sat down with BBDO’s President and CEO, Andrew Robertson, for insights on how AI will influence the holiday shopping season, both for brands and consumers.
Tips ·
Performance Talks CMO Corner: How American Eagle Outfitters’ Craig Brommers is achieving both brand and performance outcomes with Meta’s AI-powered tools.
Karin Tracy sits down with American Eagle Outfitters' CMO Craig Brommers for insights on engaging Gen Z authentically while achieving brand and performance goals.
Tips ·
Performance Talks: Insights on generative AI for marketers from Advertising Week 2023
We connected with some of our partners to get their thoughts on how AI is helping them unleash creativity and what the role of performance marketers will look like in the future.
Tips ·
Meta Performance Spotlight series: How Karla & Co. is generating more online sales with Advantage+ Shopping Campaigns – and accurately attributing results with CAPI
We spoke to the co-founder of Karla & Co. about how Advantage+ Shopping Campaigns and CAPI have helped the brand drive more online sales and enabled strategic business investment.
Tips ·
Meta Performance Spotlight series: How Queenly is efficiently reaching new audiences and boosting sales using Advantage+ app ads
We spoke to Queenly to learn more about how they are using Advantage+ app ads to efficiently drive installs of their formalwear marketplace app and boost sales.
Tips ·
Enhance Customer Experiences with Conversational Platform for Marketing (CP4M)
Explore the benefits of using CP4M, how it can help your business create seamless customer experiences.
More from Meta for Business
Tips ·
Don’t Let Your Business be a Victim: Protect Your Facebook Account From Phishing
We are providing insights into phishing - what it is and how to protect your Facebook account against it.
Tips ·
How three key Meta measurement tools enable app and gaming advertisers to achieve all-time best performance
See how Meta built a set of measurement solutions which are designed to help advertisers make efficient optimization decisions to maximize Return On Ad Spend (ROAS).
Tips ·
Meta launches Engaged-view to help advertisers drive more video insights and performance.
Meta introduces Engaged-view attribution setting to optimize video ad performance and drive more insights for advertisers.
Related Content
