AdsApp.BiddingStrategyArgs

Page Summary

Bidding strategy arguments are the settings you can apply when setting a bidding strategy for a campaign.
Key properties include cpcBidCeiling, enhancedCpcEnabled, locationFraction, locationType, and targetRoas.
Each property has a specific type and description defining its function within the bidding strategy.

The set of arguments that may be set when applying a bidding strategy to a campaign.

Member	Type	Description
cpcBidCeiling	`double`	The maximum cpc bid specified in the account's currency.
enhancedCpcEnabled	`boolean`	A `boolean` indicating whether enhanced cpc is enabled.
locationFraction	`double`	The desired percentage (0-100) of ads to show for the targeted location.
locationType	`String`	The targeted location for ads.
targetRoas	`double`	The desired revenue per unit of spend.

Type: double

The maximum cpc bid specified in the account's currency.

Type: boolean

A boolean indicating whether enhanced cpc is enabled.

Type: double

The desired percentage (0-100) of ads to show for the targeted location.

Type: String

The targeted location for ads.

Type: double

The desired revenue per unit of spend. Must be between 0.01 and 1000.0 inclusive.