AdsApp.​TargetedProximity

  • A Targeted Proximity represents a Google Ads targeted area defined by a radius around a geographical point.

  • You can retrieve information about the targeted proximity, including its address, associated campaign, bid modifier, and geographical coordinates.

  • Various methods are available to get details about the targeted proximity's campaign type (Search/Display, Video, Shopping) and its unique ID.

  • You can obtain statistical data for the targeted proximity for specified date ranges using dedicated methods.

  • The bid modifier for a targeted proximity can be retrieved and updated to adjust bids within the defined area.

  • A targeted proximity can be removed using the remove() method.

Represents a Google Ads targeted proximity — some radius around a geographical point.

Methods:

Member Type Description
AdsApp.Address Returns the address of the central point, or null if unknown.
AdsApp.Campaign Returns the base campaign to which this targeted proximity belongs.
double Returns the bid modifier for this targeted proximity.
AdsApp.Campaign Returns the campaign to which this targeted proximity belongs or null if it does not belong to a search or display campaign.
String Returns the campaign type.
String Returns the type of this entity as a String , in this case, "TargetedProximity" .
String Returns the ID of the targeted proximity.
double Returns the latitude in degrees of the central point of this proximity.
double Returns the longitude in degrees of the central point of this proximity.
double Returns the radius around the central point to target.
String Returns the units of TargetedProximity.getRadius() .
String Returns the resource name of the targeted proximity.
AdsApp.ShoppingCampaign Returns the shopping campaign to which this targeted proximity belongs or null if it does not belong to a shopping campaign.
AdsApp.Stats Returns stats for the specified date range.
AdsApp.Stats Returns stats for the specified custom date range.
AdsApp.VideoCampaign Returns the video campaign to which this targeted proximity belongs or null if it does not belong to a video campaign.
void Removes the targeted proximity.
void Sets the bid modifier for this targeted proximity.

getAddress()

Returns the address of the central point, or null if unknown.

Return values:

Type Description
AdsApp.Address The address of the central point, or null if unknown.

getBaseCampaign()

Returns the base campaign to which this targeted proximity belongs.

Return values:

Type Description
AdsApp.Campaign The base campaign to which this targeted proximity belongs.

getBidModifier()

Returns the bid modifier for this targeted proximity.

The bid modifier is a multiplier applied to bids which match this targeted proximity. So, for instance, a bid modifier of 1.1 increases the bid to 110% of its original value, and changes a bid of $5.00 to a bid of $5.50.

The bid modifiers for all matching criteria are multiplied together to calculate the actual bid modification. A campaign with the following bid modifiers:

Type Value Bid Modifier
Location
Laos 1.3
Ad Schedule
Saturday 6AM-10AM 0.9
Platform
Mobile 1.1
would have a combined bid modifier of 1.3 * 0.9 * 1.1 = 1.287 , so a bid of $10 would get increased to $12.87 for metrics.clicks by Laotian smartphone users on Saturday mornings in the account timezone.

For more information about bid modifiers, please see the Google Ads Help Center article .

Return values:

Type Description
double The criterion bid modifier.

getCampaign()

Returns the campaign to which this targeted proximity belongs or null if it does not belong to a search or display campaign.

Return values:

Type Description
AdsApp.Campaign The campaign to which this targeted proximity belongs or null if it does not belong to a search or display campaign.

getCampaignType()

Returns the campaign type. Possible return values:

SEARCH_OR_DISPLAY, VIDEO, SHOPPING

Return values:

Type Description
String Video campaign type.

getEntityType()

Returns the type of this entity as a String , in this case, "TargetedProximity" .

Return values:

Type Description
String Type of this entity: "TargetedProximity" .

getId()

Returns the ID of the targeted proximity.

Proximity IDs may be shared across campaigns. In order to uniquely identify a proximity target, one must specify both its campaign ID and the proximity ID.

Return values:

Type Description
String The ID of the targeted proximity.

getLatitude()

Returns the latitude in degrees of the central point of this proximity.

Return values:

Type Description
double The latitude in degrees of the central point of this proximity.

getLongitude()

Returns the longitude in degrees of the central point of this proximity.

Return values:

Type Description
double The longitude in degrees of the central point of this proximity.

getRadius()

Returns the radius around the central point to target.

This just returns a number such as 40 and is intended to be used in tandem with TargetedProximity.getRadiusUnits() .

Return values:

Type Description
double The radius around the central point to target.

getRadiusUnits()

Returns the units of TargetedProximity.getRadius() .

This is either "MILES" or "KILOMETERS" .

Return values:

Type Description
String The units of TargetedProximity.getRadius() .

getResourceName()

Returns the resource name of the targeted proximity.

Return values:

Type Description
String The resource name of the targeted proximity.

getShoppingCampaign()

Returns the shopping campaign to which this targeted proximity belongs or null if it does not belong to a shopping campaign.

Return values:

Type Description
AdsApp.ShoppingCampaign The shopping campaign to which this targeted proximity belongs or null if it does not belong to a shopping campaign.

getStatsFor(dateRange)

Returns stats for the specified date range. Supported values:

TODAY, YESTERDAY, LAST_7_DAYS, THIS_WEEK_SUN_TODAY, LAST_WEEK, LAST_14_DAYS, LAST_30_DAYS, LAST_BUSINESS_WEEK, LAST_WEEK_SUN_SAT, THIS_MONTH, LAST_MONTH, ALL_TIME .

Example:

 var 
  
 stats 
  
 = 
  
 targetedProximity 
 . 
 getStatsFor 
 ( 
 "THIS_MONTH" 
 ); 

Arguments:

Name Type Description
dateRange
String Date range for which the stats are requested.

Return values:

Type Description
AdsApp.Stats The stats for the specified date range.

getStatsFor(dateFrom, dateTo)

Returns stats for the specified custom date range. Both parameters can be either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD form. For instance, March 24th, 2013 is represented as either {year: 2013, month: 3, day: 24} or "20130324" . The date range is inclusive on both ends, so forDateRange("20130324", "20130324") defines a range of a single day.

Arguments:

Name Type Description
dateFrom
Object Start date of the date range. Must be either a string in YYYYMMDD form, or an object with year , month and day properties.
dateTo
Object End date of the date range. Must be either a string in YYYYMMDD form, or an object with year , month and day properties.

Return values:

Type Description
AdsApp.Stats The stats for the specified date range.

getVideoCampaign()

Returns the video campaign to which this targeted proximity belongs or null if it does not belong to a video campaign.

Return values:

Type Description
AdsApp.VideoCampaign The video campaign to which this targeted proximity belongs or null if it does not belong to a video campaign.

remove()

Removes the targeted proximity.

Returns nothing.

setBidModifier(modifier)

Sets the bid modifier for this targeted proximity.

The bid modifier is a multiplier applied to bids which match this targeted proximity. So, for instance, a bid modifier of 1.1 increases the bid to 110% of its original value, and changes a bid of $5.00 to a bid of $5.50 .

The bid modifiers for all matching criteria are multiplied together to calculate the actual bid modification. A campaign with the following bid modifiers:

Type Value Bid Modifier
Location
Laos 1.3
Ad Schedule
Saturday 6AM-10AM 0.9
Platform
Mobile 1.1
would have a combined bid modifier of 1.3 * 0.9 * 1.1 = 1.287 , so a bid of $10 would get increased to $12.87 for metrics.clicks by Laotian smartphone users on Saturday mornings in the account timezone.

For more information about bid modifiers, please see the Google Ads Help Center article . For proximities, acceptable bid modifiers are in the range 0.1 to 10 .

Returns nothing.

Arguments:

Name Type Description
modifier
double The new bid modifier.
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