Ohio State's new jersey patch deal is huge 0:59 Now Playing Paused Ad Playing Ohio State lands record jersey patch deal with JPMorgan Chase 1:35 Now Playing Paused Ad Playing Big 12 gets a painful reminder of brand power with Notre Dame/SoFi deal 1:02 Now Playing Paused Ad Playing What is Brett Yormark and the Big 12 doing? 0:51 Now Playing Paused Ad Playing The Sports Advisors Podcast: Premium Sponsorship Inventory 48:57 Now Playing Paused Ad Playing Florio: NFL jersey ads are ‘just a matter of time’ 3:36 Now Playing Paused Ad Playing Ohio State's $500 Million Budget and College Super League 5:18 Now Playing Paused Ad Playing A new era in Happy Valley. Penn State is reportedly moving from Nike to Adidas. 1:25 Now Playing Paused Ad Playing A new era in Happy Valley. Penn State is reportedly moving from Nike to Adidas. 1:25 Now Playing Paused Ad Playing SEC & Big 10 Collaborate on College Sports Legislation 3:16 Now Playing Paused Ad Playing Will Big 12 schools catch up to the SEC & Big Ten in spending? 1:42 Now Playing Paused Ad Playing Ohio State's new jersey patch deal is huge AtoZ Sports Tue, Jul 28, 2026 Ohio State's new jersey patch deal is huge 0:59 Now Playing Paused Ad Playing Ohio State lands record jersey patch deal with JPMorgan Chase 1:35 Now Playing Paused Ad Playing Big 12 gets a painful reminder of brand power with Notre Dame/SoFi deal 1:02 Now Playing Paused Ad Playing What is Brett Yormark and the Big 12 doing? 0:51 Now Playing Paused Ad Playing The Sports Advisors Podcast: Premium Sponsorship Inventory 48:57 Now Playing Paused Ad Playing Florio: NFL jersey ads are ‘just a matter of time’ 3:36 Now Playing Paused Ad Playing Ohio State's $500 Million Budget and College Super League 5:18 Now Playing Paused Ad Playing A new era in Happy Valley. Penn State is reportedly moving from Nike to Adidas. 1:25 Now Playing Paused Ad Playing A new era in Happy Valley. Penn State is reportedly moving from Nike to Adidas. 1:25 Now Playing Paused Ad Playing SEC & Big 10 Collaborate on College Sports Legislation 3:16 Now Playing Paused Ad Playing Will Big 12 schools catch up to the SEC & Big Ten in spending? 1:42 Now Playing Paused Ad Playing
