TCU Horned Frogs discuss NIL and how the helps teams
TCU Horned Frogs coach Sonny Dykes discusses NIL and how the helps teams. Dykes talks about how being able to buy good players can make a team better, but he said that does not always make a team better. He also emphasizes how the amount of alumni helps with schools money.
Video Transcript
So this time a year ago, you had all of your coaches.
But.
Yeah, yeah.
uh and Yeah, yeah, yeah.
So what does your job look like?
Yeah, I mean, I think there was some, um, optimism, you know, that it wasn't just gonna be, OK, who's gonna go spend the most money, you know, um.
But.
You know, the, the thing that we all, we, we all know this, I mean, that, look, if you go out and you, and you look at everyone's, every team, and you go, OK, I'm gonna buy their players, they're good players, they're gonna come to my team.
Chances are it's going to give you a better chance to be successful than if you're someplace that can't do that.
Um, but that doesn't necessarily guarantee that, you know what I mean?
I mean, I, and I think Major League Baseball is the best example.
You know, when you go and you look and you go, OK, well, the Dodgers are going to be really good right now because their payroll is what it is, you know, there's a half dozen colleges right now that are kind of like the Dodgers, you know, they're going to spend as much money as they have to spend.
They may go spend $15 million on a quarterback, and I mean that's.
There's a quarterback out there that's costing that.
And so You know, that's the, that's the way it is, um.
And some people will do it, others won't.
Does that necessarily guarantee success?
Football is unique.
There's a lot of pieces that have to come together.
You know, basketball is different.
You can have one player that can change everything.
It's harder to do that in football.
Um, but, You know that it makes it difficult.
Uh, it can be a little bit frustrating sometimes, but, you know, because, you know, it used to be rewarded for evaluating players, for building relationships with them, for recruiting them, for developing them, and retaining the guys, and then that would lead to success in your program.
And, and now you might do that for somebody for 3 years and bring them along and they might just leave and go get a bigger payday somewhere else.
That can be a little bit discouraging for everybody, you know, I, I don't know that that's necessarily.
The best thing for college football, but, you know, look, people love the game.
I mean, everybody talked about bowl games don't matter.
I think viewership is up like 16% in bowl games.
So, somebody cares.
Some people are watching.
College football is probably more popular right now than it's ever been.
So, you know, no one cares, no one's complaining.
I'm certainly not complaining.
Just give me the rules and we'll find a way to make it work for us, um, because we're going to have some limits that some other people don't have, just the way it's going to be.
You know, we've got 12,000 students, we have 100,000 living alumni.
There's a lot of schools that have 70,000 to 80,000 students and a million living in alumni.
That's a lot more money.
That's a lot more donors, that's a lot more ability to go out and buy players.
Um, but we've got, we've gotta figure out how to make it work for us, and like I said, nobody should feel sorry for us.
We're You know, I get to coach at, I think, the best place in the world.
I mean, I get to live in Fort Worth.
I get to coach at TCU.
I get to Um, I love our players, I love our administration, I love our fans, um, I love living here, and so, you know , nobody needs to feel sorry for me.
