BBCより。
Facebook launches mobile ads Audience Network
http://m.bbc.com/news/technology-27230468
プライバシーの問題への懸念も。
Facebook is to start serving ads to third-party mobile apps via a new advertising network.
It announced the move at the start of its F8 developers conference, which is being held in San Francisco.
The decision to launch the Audience Network has the potential to disrupt the ad sector thanks to the depth of knowledge the firm has about its users.
But one company watcher said the social network would need to be wary of privacy concerns.
"Facebook will have to make sure from the outset that it sets some stringent guidelines as to exactly the type of data that it shares with advertisers," Lara O'Reilly, senior reporter at MarketingWeek magazine, told the BBC.…
デベロッパー会議で何か発表されるか期待があったが、金儲けの話だった。
広告ビジネスにフェイスブックのどのデータが業者とシェアされるのか?
それが問題だ。
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