[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-09-03 UTC."],[[["\u003cp\u003eUse \u003ccode\u003eGoogleAdsService.SearchStream\u003c/code\u003e to retrieve App campaign data, including attributes and performance metrics.\u003c/p\u003e\n"],["\u003cp\u003eProvided are example queries to get impressions and clicks of App campaigns for the last 30 days, list App campaigns sorted by ad group name, and identify the top 10 apps by conversions.\u003c/p\u003e\n"],["\u003cp\u003eQueries can be tailored to specific needs such as filtering by date range, campaign type (APP_CAMPAIGN or APP_CAMPAIGN_FOR_ENGAGEMENT), or app ID.\u003c/p\u003e\n"],["\u003cp\u003eLearn more about app conversions, view-through conversions, and conversion tracking data using the provided links.\u003c/p\u003e\n"]]],[],null,["# Reporting\n\nAs with other campaign types, you can use\n[`GoogleAdsService.SearchStream`](/google-ads/api/reference/rpc/v21/GoogleAdsService/SearchStream)\nto retrieve attributes and / or performance metrics for App campaigns.\n\nImpressions and clicks of App Campaigns in last 30 days\n-------------------------------------------------------\n\nThe query below will retrieve impressions and clicks from the last 30 days for\nall App campaigns, segmented by date. \n\n SELECT\n campaign.id,\n campaign.name,\n campaign.advertising_channel_type,\n campaign.advertising_channel_sub_type,\n campaign.app_campaign_setting.app_id,\n campaign.app_campaign_setting.app_store,\n campaign.app_campaign_setting.bidding_strategy_goal_type,\n segments.date,\n metrics.impressions,\n metrics.clicks\n FROM campaign\n WHERE\n campaign.advertising_channel_type = 'MULTI_CHANNEL'\n AND campaign.advertising_channel_sub_type IN\n ('APP_CAMPAIGN', 'APP_CAMPAIGN_FOR_ENGAGEMENT')\n AND segments.date DURING LAST_30_DAYS\n\nList of app campaigns ordered by ad group name\n----------------------------------------------\n\nThe query below will retrieve the first 100 app campaigns, even if no metrics\nare yet available, sorted by ad group name. \n\n SELECT\n ad_group.name,\n campaign.app_campaign_setting.app_id,\n campaign.app_campaign_setting.bidding_strategy_goal_type,\n campaign.app_campaign_setting.app_store\n FROM ad_group\n WHERE\n campaign.advertising_channel_type = 'MULTI_CHANNEL'\n AND campaign.advertising_channel_sub_type = 'APP_CAMPAIGN'\n ORDER BY ad_group.name ASC\n LIMIT 100\n\nTop 10 apps by conversions\n--------------------------\n\nIf a publisher of multiple apps would like to understand which are the top ten\napps by conversions, the following query can be used: \n\n SELECT\n campaign.app_campaign_setting.app_id,\n metrics.all_conversions,\n metrics.view_through_conversions\n FROM campaign\n WHERE campaign.app_campaign_setting.app_id LIKE 'com.google.android.apps.%'\n ORDER BY metrics.all_conversions DESC\n LIMIT 10\n\nLearn more about [app conversions and view through conversions](//support.google.com/google-ads/answer/6100665)\nor [conversion tracking data](//support.google.com/google-ads/answer/6270625)."]]
