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Campaign Budget Assignment

AI-generated Key Takeaways

A budget can be assigned to a new campaign or an existing campaign using the campaign_budget field with the budget's resource name in the CampaignOperation.create or CampaignOperation.update respectively.
When assigning a budget to an existing campaign, the new budget replaces the old one, and it is generally best practice to update an existing budget rather than create a new one to avoid potential overdelivery and ignoring past spend.
Although a campaign must always have a budget, you can effectively dissociate a budget by replacing it with another budget.
You can retrieve all campaigns assigned to a specific budget by querying the campaign resource and filtering by campaign_budget.id .

You can assign a budget to a campaign, dissociate a budget from a campaign, or retrieve the campaigns that are assigned to a specific budget.

Assign a budget to a campaign

After you have created a CampaignBudget with CampaignBudgetService or identified an existing one , you must use its resource_name field value in a subsequent call to CampaignService . If the budget creation operation succeeds, but the campaign assignment fails, you will have an orphaned budget (a budget that is not associated with any campaign). We recommend you either reuse or remove such budgets.

New campaign

For a new campaign, in the CampaignOperation.create , set the campaign_budget field of the Campaign object to a budget resource name, as demonstrated in the code example below.

Java

 // Creates the campaign. 
 Campaign 
  
 campaign 
  
 = 
  
 Campaign 
 . 
 newBuilder 
 () 
  
 . 
 setName 
 ( 
 "Interplanetary Cruise #" 
  
 + 
  
 getPrintableDateTime 
 ()) 
  
 . 
 setAdvertisingChannelType 
 ( 
 AdvertisingChannelType 
 . 
 SEARCH 
 ) 
  
 // Recommendation: Set the campaign to PAUSED when creating it to prevent 
  
 // the ads from immediately serving. Set to ENABLED once you've added 
  
 // targeting and the ads are ready to serve 
  
 . 
 setStatus 
 ( 
 CampaignStatus 
 . 
 PAUSED 
 ) 
  
 // Sets the bidding strategy and budget. 
  
 . 
 setManualCpc 
 ( 
 ManualCpc 
 . 
 newBuilder 
 (). 
 build 
 ()) 
  
 . 
 setCampaignBudget 
 ( 
 budgetResourceName 
 ) 
  
 // Adds the networkSettings configured above. 
  
 . 
 setNetworkSettings 
 ( 
 networkSettings 
 ) 
  
 // Declares whether this campaign serves political ads targeting the EU. 
  
 . 
 setContainsEuPoliticalAdvertising 
 ( 
 DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING 
 ) 
  
 // Optional: Sets the start & end dates. 
  
 . 
 setStartDate 
 ( 
 new 
  
 DateTime 
 (). 
 plusDays 
 ( 
 1 
 ). 
 toString 
 ( 
 "yyyyMMdd" 
 )) 
  
 . 
 setEndDate 
 ( 
 new 
  
 DateTime 
 (). 
 plusDays 
 ( 
 30 
 ). 
 toString 
 ( 
 "yyyyMMdd" 
 )) 
  
 . 
 build 
 (); 
   AddCampaigns 
 . 
 java

C#

 // Create the campaign. 
 Campaign 
  
 campaign 
  
 = 
  
 new 
  
 Campaign 
 () 
 { 
  
 Name 
  
 = 
  
 "Interplanetary Cruise #" 
  
 + 
  
 ExampleUtilities 
 . 
 GetRandomString 
 (), 
  
 AdvertisingChannelType 
  
 = 
  
 AdvertisingChannelType 
 . 
 Search 
 , 
  
 // Recommendation: Set the campaign to PAUSED when creating it to prevent 
  
 // the ads from immediately serving. Set to ENABLED once you've added 
  
 // targeting and the ads are ready to serve 
  
 Status 
  
 = 
  
 CampaignStatus 
 . 
 Paused 
 , 
  
 // Set the bidding strategy and budget. 
  
 ManualCpc 
  
 = 
  
 new 
  
 ManualCpc 
 (), 
  
 CampaignBudget 
  
 = 
  
 budget 
 , 
  
 // Set the campaign network options. 
  
 NetworkSettings 
  
 = 
  
 new 
  
 NetworkSettings 
  
 { 
  
 TargetGoogleSearch 
  
 = 
  
 true 
 , 
  
 TargetSearchNetwork 
  
 = 
  
 true 
 , 
  
 // Enable Display Expansion on Search campaigns. See 
  
 // https://support.google.com/google-ads/answer/7193800 to learn more. 
  
 TargetContentNetwork 
  
 = 
  
 true 
 , 
  
 TargetPartnerSearchNetwork 
  
 = 
  
 false 
  
 }, 
  
 // Declare whether or not this campaign contains political ads targeting the EU. 
  
 ContainsEuPoliticalAdvertising 
  
 = 
  
 EuPoliticalAdvertisingStatus 
 . 
 DoesNotContainEuPoliticalAdvertising 
 , 
  
 // Optional: Set the start date. 
  
 StartDate 
  
 = 
  
 DateTime 
 . 
 Now 
 . 
 AddDays 
 ( 
 1 
 ). 
 ToString 
 ( 
 "yyyyMMdd" 
 ), 
  
 // Optional: Set the end date. 
  
 EndDate 
  
 = 
  
 DateTime 
 . 
 Now 
 . 
 AddYears 
 ( 
 1 
 ). 
 ToString 
 ( 
 "yyyyMMdd" 
 ), 
 }; 
   AddCampaigns 
 . 
 cs

PHP

 $campaign = new Campaign([ 
 'name' => 'Interplanetary Cruise #' . Helper::getPrintableDatetime(), 
 'advertising_channel_type' => AdvertisingChannelType::SEARCH, 
 // Recommendation: Set the campaign to PAUSED when creating it to prevent 
 // the ads from immediately serving. Set to ENABLED once you've added 
 // targeting and the ads are ready to serve. 
 'status' => CampaignStatus::PAUSED, 
 // Sets the bidding strategy and budget. 
 'manual_cpc' => new ManualCpc(), 
 'campaign_budget' => $budgetResourceName, 
 // Adds the network settings configured above. 
 'network_settings' => $networkSettings, 
 // Declare whether or not this campaign serves political ads targeting the EU. 
 'contains_eu_political_advertising' = 
> EuPoliticalAdvertisingStatus::DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING 
 // Optional: Sets the start and end dates. 
 'start_date' => date('Ymd', strtotime('+1 day')), 
 'end_date' => date('Ymd', strtotime('+1 month')) 
 ]);  AddCampaigns.php

# Create campaign. campaign_operation : CampaignOperation = client . get_type ( "CampaignOperation" ) campaign : Campaign = campaign_operation . create campaign . name = f "Interplanetary Cruise { uuid . uuid4 () } " campaign . advertising_channel_type = ( client . enums . AdvertisingChannelTypeEnum . SEARCH ) # Recommendation: Set the campaign to PAUSED when creating it to prevent # the ads from immediately serving. Set to ENABLED once you've added # targeting and the ads are ready to serve. campaign . status = client . enums . CampaignStatusEnum . PAUSED # Set the bidding strategy and budget. campaign . manual_cpc = client . get_type ( "ManualCpc" ) campaign . campaign_budget = campaign_budget_response . results [ 0 ] . resource_name # Set the campaign network options. campaign . network_settings . target_google_search = True campaign . network_settings . target_search_network = True campaign . network_settings . target_partner_search_network = False # Enable Display Expansion on Search campaigns. For more details see: # https://support.google.com/google-ads/answer/7193800 campaign . network_settings . target_content_network = True # Declare whether or not this campaign serves political ads targeting the # EU. Valid values are: # CONTAINS_EU_POLITICAL_ADVERTISING # DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING campaign . contains_eu_political_advertising = ( client . enums . EuPoliticalAdvertisingStatusEnum . DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING ) # Optional: Set the start date. start_time : datetime . date = datetime . date . today () + datetime . timedelta ( days = 1 ) campaign . start_date = datetime . date . strftime ( start_time , _DATE_FORMAT ) # Optional: Set the end date. end_time : datetime . date = start_time + datetime . timedelta ( weeks = 4 ) campaign . end_date = datetime . date . strftime ( end_time , _DATE_FORMAT )

add_campaigns . py

# Create campaign. campaign = client . resource . campaign do | c | c . name = "Interplanetary Cruise #{ ( Time . new . to_f * 1000 ) . to_i } " c . advertising_channel_type = :SEARCH # Recommendation: Set the campaign to PAUSED when creating it to prevent # the ads from immediately serving. Set to ENABLED once you've added # targeting and the ads are ready to serve. c . status = :PAUSED # Set the bidding strategy and budget. c . manual_cpc = client . resource . manual_cpc c . campaign_budget = return_budget . results . first . resource_name # Set the campaign network options. c . network_settings = client . resource . network_settings do | ns | ns . target_google_search = true ns . target_search_network = true # Enable Display Expansion on Search campaigns. See # https://support.google.com/google-ads/answer/7193800 to learn more. ns . target_content_network = true ns . target_partner_search_network = false end # Declare whether or not this campaign serves political ads targeting the EU. # Valid values are CONTAINS_EU_POLITICAL_ADVERTISING and # DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING. c . contains_eu_political_advertising = :DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING # Optional: Set the start date. c . start_date = DateTime . parse (( Date . today + 1 ) . to_s ) . strftime ( '%Y%m%d' ) # Optional: Set the end date. c . end_date = DateTime . parse (( Date . today . next_year ) . to_s ) . strftime ( '%Y%m%d' ) end

add_campaigns

. rb

# Create a campaign. my $campaign = Google::Ads::GoogleAds::V22::Resources:: Campaign - > new ({ name = > "Interplanetary Cruise #" . uniqid (), advertisingChannelType = > SEARCH , # Recommendation: Set the campaign to PAUSED when creating it to stop # the ads from immediately serving. Set to ENABLED once you've added # targeting and the ads are ready to serve. status = > PAUSED , # Set the bidding strategy and budget. manualCpc = > Google::Ads::GoogleAds::V22::Common:: ManualCpc - > new (), campaignBudget = > $campaign_budgets_response - > { results }[ 0 ]{ resourceName }, # Set the campaign network options. networkSettings = > Google::Ads::GoogleAds::V22::Resources:: NetworkSettings - > new ({ targetGoogleSearch = > "true" , targetSearchNetwork = > "true" , # Enable Display Expansion on Search campaigns. See # https://support.google.com/google-ads/answer/7193800 to learn more. targetContentNetwork = > "true" , targetPartnerSearchNetwork = > "false" } ), # Declare whether or not this campaign serves political ads targeting the EU. # Valid values are CONTAINS_EU_POLITICAL_ADVERTISING and # DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING. containsEuPoliticalAdvertising = > DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING , # Optional: Set the start date. The campaign starts tomorrow. startDate = > strftime ( "%Y%m%d" , localtime ( time + 60 * 60 * 24 )), # Optional: Set the end date. The campaign runs for 30 days. endDate = > strftime ( "%Y%m%d" , localtime ( time + 60 * 60 * 24 * 30 )), });

add_campaigns . pl

Retrieve campaigns assigned to a budget

Obtaining the list of campaigns that use the same budget can be helpful in balancing budget utilization. The following GAQL query will return all campaigns for the specified budget ID:

 SELECT 
  
 campaign 
 . 
 id 
 FROM 
  
 campaign 
 WHERE 
  
 campaign_budget 
 . 
 id 
  
 = 
  
  campaign_budget_id

Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License , and code samples are licensed under the Apache 2.0 License . For details, see the Google Developers Site Policies . Java is a registered trademark of Oracle and/or its affiliates.

Last updated 2025-11-05 UTC.

Campaign Budget Assignment

AI-generated Key Takeaways

Assign a budget to a campaign

New campaign

Java

C#

PHP

Python

Ruby

Perl

Existing campaign

Dissociate a budget from a campaign

Retrieve campaigns assigned to a budget

Campaign Budget Assignment Stay organized with collections Save and categorize content based on your preferences.

AI-generated Key Takeaways

Assign a budget to a campaign

New campaign

Java

C#

PHP

Python

Ruby

Perl

Existing campaign

Dissociate a budget from a campaign

Retrieve campaigns assigned to a budget

Campaign Budget Assignment