Yahoo
Lauren Matthews-Ide

Lauren Matthews-Ide

Evergreen Commerce Director

About Lauren

Lauren Matthews-Ide leads the team that creates Yahoo’s trusted, testing-backed reviews across home, health, style, gifts and more – cutting through the noise to spotlight the stuff that’s actually worth your hard-earned cash. With over 20 years of experience in service journalism, she’s made a career out of helping readers shop smarter (and stress less). Before bringing her shopping savvy to Yahoo, she ran digital content strategy at the Hearst Lifestyle Group, working across Good Housekeeping, Prevention, Woman’s Day and Country Living. She’s also done time at Brides and First for Women, so yes, she knows her way around a wedding registry and a wrinkle cream review. Born in San Francisco, she now lives in New York with her husband and son in a house that’s seemingly always under renovation (no matter how many labeled bins she buys to tame the chaos).

22 Years writing
Areas of expertise
  • Shopping
  • Editing
  • Product reviews

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