If you love donuts and lip gloss, this new beauty product might be your dream combo.
Hollerhas introduced its Glaze Over Donut Scented Tinted Lip Serums,a new lip product designed to give lips a glazed finish while delivering a sweet scent inspired by everyone’s favorite bakery treat.
Each serum features a donut-shaped applicator, but the scents may be the real star of the show. Holler released the product in five shades and scents: matcha donut, strawberry donut, s’mores donut, berry donut, and cocoa donut.
And judging by early reactions online, people already have thoughts about the donut-inspired lip serum launch.
“It’s so pretty,” one fan commented on a Reel showcasing the product.
“My girls love these!” another noted in a different review .
A third wrote, “Need these in my life,” while another said , “My favorite lippies ever!”
Affordable beauty products with fun, sensory twists have become increasingly popular on social media, especially when they lean into themes like food-inspired scents. Take E.L.F’s Big Dill Pickle lip balm for example. The unexpected drop sold out instantly, with many fans upset the brand didn’t have more products available at launch.
READ MORE: This Fan Favorite Beauty Brand Drops Dill Pickle Lip Balm — and It Sells Out in Minutes
But as for Holler’s new serums, there’s still plenty available. You can get your hands on them for just $4.99 at Target stores as well as online .
This story was originally published by Parade on Mar 10, 2026, where it first appeared in the News section. Add Parade as a Preferred Source by clicking here.
