Citizen's All-Black Eco-Drive Watch Is 49% Off at Macy's
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Citizen Men's Eco-Drive Brycen Black Stainless Steel Watch, $268 (was $525)
An all-black watch might sound like an overly aggressive style statement, but the perpetually cool color actually works just as well on a timepiece as it does a tuxedo or a grand piano. Case in point: the all-black watch from Citizen that's one of the most stylish around and, now that it's nearly half off at Macy's , also one of the best values in watches we've seen in a while.
The Citizen Men's Eco-Drive Brycen Black Stainless Steel Watch is on sale for $268 at Macy's, 49% off its normal $525 price tag with code FRIEND.Along with being a very good-looking timepiece, it's solidly built with premium features — all of which make it an even better deal for less than $300.
Citizen Men's Eco-Drive Brycen Black Stainless Steel Watch, $268 (was $525) at Macy's
The Citizen Men's Eco-Drive Brycen Black Stainless Steel Watch.Courtesy of Macy's
The secret to an all-black watch that doesn't look like a boring monolith is texture, and this watch has it in spades. There's the bezel with raised numbers and second markers, the gray geometric number markers at the number positions, and the incredible wave pattern etched on the dial. The bracelet and case are made of black stainless steel, a beautiful and durable material. The timepiece is water-resistant to 100 meters and runs on an Eco-Drive movement that never needs a battery.
Related: Skagen's Minimal Masterpiece of a Watch Is Just $103 at Macy's Right Now
All five shoppers who've rated this watch on Macy's gave it five stars. One added that it's "excellent," a "great price for a really nice watch." Another wrote that they "like how the black shines" and "the dial looks good in the sun as well."
Deals We're Loving
The Citizen Men's Eco-Drive Brycen Black Stainless Steel Watch is a very nice watch with a very nice aesthetic, and its current $268 price tag makes it a very nice deal as well. Do your wrist and your wallet a favor by picking one up today.
This story was originally published by Men's Journal on Nov 2, 2026, where it first appeared in the Shopping section. Add Men's Journal as a Preferred Source by clicking here.
