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Wednesday, September 07, 2016
Today, we're introducing Reviews from the web to local Knowledge Panels, to accompany ourrecently launchedbest-of lists and critic reviews features. Whether your site publishes editorial critic reviews,
best-of places lists, or aggregates user ratings, this content can be featured in local Knowledge
Panels when users are looking for places to go.
Reviews from the web
Available globally on mobile and desktop, Reviews from the web brings aggregated user ratings of
up to three review sites to Knowledge Panels for local places across many verticals including
shops, restaurants, parks and more.
By implementingreview snippet markupand meetingour criteria,
your site's user-generated composite ratings will be eligible for inclusion. Add theLocal Business markupto help Google match reviews to the right review subject and help grow your site's coverage. For
more information on the guidelines for the Reviews from the web, critic review and top places
lists features, check out ourdeveloper site.
Critic reviews
In the U.S. on mobile and desktop, qualifying publishers can participate in thecritic review featurein local Knowledge Panels. Critic reviews possess an editorial tone of voice and have an
opinionated position on the local business, coming from an editor or on-the-ground expert. For
more information on how to participate, see the details in ourcritic reviews page.
The local information across Google Search helps millions of people, every day, discover and share
great places. If you have any questions, please visit ourwebmaster forums.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[[["\u003cp\u003eGoogle is adding aggregated user ratings from review sites to local Knowledge Panels, enhancing the information available to users searching for places.\u003c/p\u003e\n"],["\u003cp\u003eWebsites can implement review snippet markup and local business markup to have their user ratings featured in these Knowledge Panels.\u003c/p\u003e\n"],["\u003cp\u003eIn the U.S., qualified publishers can contribute editorial critic reviews to local Knowledge Panels, offering expert perspectives on businesses.\u003c/p\u003e\n"],["\u003cp\u003eGoogle encourages publishers to learn more and participate in these features to enrich the local information ecosystem.\u003c/p\u003e\n"]]],["Google is launching \"Reviews from the web\" in local Knowledge Panels globally on mobile and desktop, showcasing aggregated user ratings from up to three review sites for various local businesses. Sites can have their user ratings included by implementing review snippet markup and adhering to Google's criteria. In the U.S., publishers can participate in the critic review feature in Knowledge Panels, which displays editorial reviews. Adding Local Business markup is encouraged to connect reviews to the correct business.\n"],null,["# Showcase your site's reviews in Search\n\nWednesday, September 07, 2016\n\n\nToday, we're introducing Reviews from the web to local Knowledge Panels, to accompany our\n[recently launched](https://search.googleblog.com/2016/08/never-miss-must-try-with-google-search.html)\nbest-of lists and critic reviews features. Whether your site publishes editorial critic reviews,\nbest-of places lists, or aggregates user ratings, this content can be featured in local Knowledge\nPanels when users are looking for places to go.\n\nReviews from the web\n--------------------\n\n\nAvailable globally on mobile and desktop, Reviews from the web brings aggregated user ratings of\nup to three review sites to Knowledge Panels for local places across many verticals including\nshops, restaurants, parks and more.\n\n\nBy implementing\n[review snippet markup](/search/docs/appearance/structured-data/review-snippet#type_definitions)\nand meeting\n[our criteria](/search/docs/appearance/structured-data/review-snippet#review-snippet-guidelines),\nyour site's user-generated composite ratings will be eligible for inclusion. Add the\n[Local Business markup](/search/docs/appearance/structured-data/review-snippet#review-subject-properties)\nto help Google match reviews to the right review subject and help grow your site's coverage. For\nmore information on the guidelines for the Reviews from the web, critic review and top places\nlists features, check out our [developer site](/search).\n\nCritic reviews\n--------------\n\n\nIn the U.S. on mobile and desktop, qualifying publishers can participate in the\n[critic review feature](/search/blog/2016/08/promote-your-local-businesses-reviews)\nin local Knowledge Panels. Critic reviews possess an editorial tone of voice and have an\nopinionated position on the local business, coming from an editor or on-the-ground expert. For\nmore information on how to participate, see the details in our\n[critic reviews page](/search/docs/appearance/structured-data/review-snippet#critic-reviews).\n\n\nThe local information across Google Search helps millions of people, every day, discover and share\ngreat places. If you have any questions, please visit our\n[webmaster forums](https://support.google.com/webmasters/go/community).\n\nPosted by [Ronnie Falcon](https://www.linkedin.com/in/ronnie-falcon/), Product Manager"]]
