Accelerated Mobile Pages are HTML pages that take advantage ofvarious technical approachesto prioritize
speed and a faster experience for users by loading content almost instantaneously.
Later this year, all types of sites that create AMP pages will haveexpanded exposureacross the entire Google
Mobile Search results page, like e-commerce, entertainment, travel, recipe sites and many more.
Visit the"Who" pageon AMPProject.org for a
flavour of some of the sites already creating AMP content and try the demo at
(g.co/ampdemo) to see AMP versions of pages
labeled with.
In advance of AMP expanding in Google Search, over the next few weeks we'll be posting pointers to
help you #AMPlify your site. Follow along with the #AMPlify hashtag onG+andTwitter.
Have you already built AMP pages for your site? Share your feedback in the comments below or on
ourGoogle Webmasters Google+ page. Or as
usual, if you have any questions or need help, you can post in ourWebmasters Help Forum.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[],["The content introduces the Accelerated Mobile Pages (AMP) Project, an open-source initiative designed to drastically improve mobile web loading speeds. AMP pages use specific technical approaches to achieve near-instantaneous content loading. Google plans to expand AMP across its mobile search results, offering increased visibility for all sites creating AMP content. They encourage site owners to build AMP pages and share feedback, and they will be posting tips using #AMPlify on social media.\n"]]
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