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Morningstar

Morningstar

Sep 02, 2026

Bath & Body Works, Inc.: Bath & Body Works' Consumer First Formula Shows Early Evidence of Progress

Symbols

BBWI

Sector(s)

Consumer Cyclical

Rating

Current Price

19.51

Fair Value

Economic Moat

Stewardship

Summary

Bath & Body Works is a specialty home fragrance and fragrant body care retailer operating under the Bath & Body Works, C.O. Bigelow, and White Barn brands. The company generates most of its business in North America, with just 4% of sales from international markets in fiscal

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