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TELUS recently expanded its Optik TV service across Montreal, Quebec City, and Ontario, bundling over 300 channels and major streaming platforms with PureFibre Internet and other TELUS services.
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At the same time, TELUS's plan to introduce a $15 SIM activation charge despite a CRTC fee ban has put its pricing practices under regulatory scrutiny, raising questions about how it balances customer value with cost recovery.
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We'll now examine how TELUS's Optik TV expansion and controversial SIM activation fee could influence its investment narrative and risk profile.
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TELUS Investment Narrative Recap
To own TELUS, you need to believe its heavy investment in fiber, wireless, and digital services can translate into resilient cash flows despite competitive and regulatory pressure. The Optik TV expansion supports the bundled-connectivity catalyst, but the disputed $15 SIM activation fee highlights near term regulatory risk around pricing. At this stage, the news appears more material to TELUS's risk profile and public perception than to its immediate growth drivers.
The Optik TV rollout across Montreal, Quebec City, and Ontario is most relevant here, as it feeds directly into TELUS's core bundling thesis: deeper fiber penetration, more services per household, and higher customer stickiness. Against this, the SIM activation charge dispute with the CRTC underscores the ongoing regulatory headwind already flagged in the risk narrative, reminding investors that TELUS's pricing actions can quickly attract scrutiny and potentially affect margins.
Yet behind the promise of richer bundles, investors also need to weigh the growing regulatory focus on fees that could materially affect TELUS's pricing power and...
Read the full narrative on TELUS (it's free!)
TELUS' narrative projects CA$22.3 billion revenue and CA$1.6 billion earnings by 2029. This requires 3.1% yearly revenue growth and an earnings increase of about CA$700 million from CA$928.0 million today.
Uncover how TELUS' forecasts yield a CA$20.28 fair value , a 22% upside to its current price.
Exploring Other Perspectives
While recent Optik TV and AI initiatives might support the view that TELUS can grow EBITDA, the most pessimistic analysts saw only CA$22.0 billion revenue and CA$1.5 billion earnings by 2028, reminding you that expectations for returns on these investments can differ widely and may shift as regulatory and competitive realities evolve.
Explore 7 other fair value estimates on TELUS - why the stock might be worth just CA$17.00!
The Verdict Is Yours
Disagree with existing narratives? Extraordinary investment returns rarely come from following the herd, so go with your instincts.
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A great starting point for your TELUS research is our analysis highlighting 3 key rewards and 3 important warning signs that could impact your investment decision.
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Our free TELUS research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate TELUS' overall financial health at a glance.
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Companies discussed in this article include T.TO .
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