Target Print & Mail has completed its acquisition of Tallahassee-based Bowman Promotional Specialties.
Located at on Industrial Plaza Drive, TPM specializes in printing and fulfillment services that include large scale commercial projects, signage and direct mail services.
TPM President Tracey Cohen saw something in Bowman, another woman-owned business, that she felt could elevate the suite of services offered at her longtime print production company.
She said promotional products were "our missing puzzle piece."
"This expansion represents a significant commitment by Target Print & Mail to enhance the customer experience of choosing promotional items to match the services the company has provided for its printing, mailing and signage customers for decades," said Cohen, in a statement.
Move represents third acquisition in nearly 10 years
Target Print & Mail first operated as Target Copy on West Tennessee Street in 1982. Over the next 27 years, it grew into a large commercial printer company under its first owner, Mayda Williams, Tracey Cohen's mother.
Cohen took over the company in 2004. In addition to the acquisition of Bowman Promotional Specialties, TPM acquired Lithohaus Printers and Mailhaus in 2015, a family-owned business that specialized in large sheet printing projects and mailing. The move allowed TPM to increase its customer base in North Florida.
In 2016, TPM acquired Modern Mailers so it could maximize the company's direct marketing campaigns and distributions of large mailing jobs. TPM closed its West Tennessee Street retail location four years later and consolidated operations to its larger commercial printing production center on Industrial Park Drive.
Before the latest acquisition, Bowman Promotional Specialties was owned and operated by Kristine Bowman. The company provided customized, promotional products and branding solutions since 1992.
Jeremy Cohen, who leads the company's business development, said Bowman's role as a "trusted local provider of promotional products" made the company an attractive addition to unlock a new segment for Target Print & Mail's business.
"Target Print & Mail has dabbled in promotional product sales for many years, but this acquisition allowed us to add new resources and expertise to really become a leader in this area," Cohen said.
Contact Reporter TaMaryn Waters at tlwaters@tallahassee.com. Follow @TaMarynWaters on X.
This article originally appeared on Tallahassee Democrat: Target Print & Mail acquires company specializing in promotional materials
