Here's Everything You Need To Know To Snag a Labubu
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For the past couple of years, a certain plush toy has been taking the world by storm: the Labubu
doll. This delightfully quirky creature has become the " It Girl
" accessory going into 2026.
Much like buzzy obsessions of the past, Labubus
are sparking block-long lines, unboxing crazes, online treasure hunts and late-night restock frenzies. But don't be fooled—they're far more than just toys. Thanks to their unconventional yet whimsical looks, they have become a collector's item
and a full-on fashion statement. If you've been struggling to get your hands on one, don't worry—we've whipped up the ultimate Labubu restock guide, with everything you need to know to snag your very own.
With this info, whether you're jumping on the trend yourself or shopping for a friend who collects Labubu dolls
, you'll feel like a total pro when it comes to the latest launches and blind bags. It'll be like having all the insider secrets—knowing exactly when new releases drop, where to buy them, their prices, which designs are coming next, when restocks happen and more. No more scrambling or missing out; you'll be ahead of the game every step of the way.
So, don't forget to take a peek at the Labubu restock guidebelow. It's the perfect cheat sheet to keep close (and even better to share with your fellow Labubu fans), so you'll have the best shot at getting one.
Related: 125 Cute and Funny Labubu Names for Your Fun Little Monsters
What Is a Labubu?
Labubus originated as whimsy-like storybook characters
dreamed up by Hong Kong–born illustrator Kasing Lung
. After falling in love with Nordic fairytales
as a child, as an adult he launched a picture book series called The Monsters
, which featured female elves known as Labubus. Shortly after the trilogy was published, Lung released a toy series that was inspired by his characters. Though it wasn't until he teamed up with Pop Mart that they became super popular.
However, if you've never seen a Labubu in person, you might be a little surprised by their appearance
, as they are not the typical sweet and smiley plush you might be imagining. Instead, think big eyes, a wide toothy grin, wild hair and a look that's a combination of a mischievous monster, a bunny and a cuddly forest creature.
Today, you'll find Labubus in various colors and in a range sizes, as well as on keychains, which have been worn on the bags of singers like Lisa from Blackpink
, Rihanna
, Dua Lipa
and collectors like Jenn Guhit
.
"I think Labubus have become so popular because they can be taken anywhere," Guhit tells Parade
. "I love that you can just hang one on your bag and it instantly becomes a cute accessory.
Besides keychains, you can also buy Labubus in something called "blind boxes," which has also added to their appeal and is something collectors like Guhit love.
"I currently have several different sets," she says. "I have the whole set of Exciting Macaron, as well as Have a Seat and Big into Energy. Plus, I also have the Fall in Wild, Wings of Fortune, Time to Chill, Let's Checkmate Series and the Coca Cola Series. Besides those, I also have a few from Popland, which is the Pop Mart theme park from Beijing."
Related: A Labubu Movie is Happening — Here's Everything We Know So Far
What Are Labubu Blind Boxes?
If you're not familiar with Labubu blind boxes, they are basically like little magical, mystery presents where you don't know which adorable Labubu will be hiding inside until you open it. That element of surprise makes collecting super exciting, but also a bit tricky if you're hunting for a special color or one of the rare, secret edition dolls. However, even if you don't wind up with the exact one you hoped for, chances are you'll still fall head over heels for the toy
that pops out!
The fun of the mystery surrounding the blind boxes has become a trend all on its own as well. In fact, posting a video of yourself unboxing a Labubu online—where viewers can watch in anticipation and see the surprise unfold—has become a feel-good viral experience, creating a joyful way for fans all over the world to connect and celebrate the cuteness of one unboxing at a time.
Related: 15 Vintage Barbies That Are Worth a Fortune Today, According to Doll Collectors
Can You Still Buy Labubu Dolls?
When it comes to purchasing a Labubu, make sure you have Pop Mart's app downloaded on your phone or their page bookmarked on your desktop, because you can only buy the new launches and restocks on there.
However, due to how much people love them, they sell out fast. That's why you want to make sure you keep an eye out for news of restocking.
The newest restock is happening on June 25 at 10 p.m. EST/7 p.m. PSTand it's THE MONSTERS Hair Salon Series. As you might imagine from the title of the launch, these Labubus have luxurious locks; each figure in their Vinyl Plush Pendant Blind Boxes has a chic outfit and a tiny little head of hair, from a blonde wig that curls up like a 1960s 'do to another Labubu with a pastel pink curly wig. These are $39.99 per box.
This collection also features something brand new: perfume! Yep: THE MONSTERS Hair Salon Series-Fragrance Spray Blind Boxes feature six potential figures with real spray bottles of perfume (with a 7th "secret edition" perfume). These are $29.99 each, and you have the chance of getting:
-
Flip Ends— Fragrance: Woody Floral, top notes: rose, myrtle, cypress
-
Master Hairstylist— Fragrance: Floral Chypre, top notes: citrus, pink pepper, lemon
-
High Ponytail— Fragrance: Oriental, top notes: iris
-
Braided Pigtails— Fragrance: Aquatic, top ntoes: lemon, watermelon ketone
-
Loose Waves— Fragrance: Fruity Floral Amber, top notes: raspberry, frankincense
-
Beauty Specialist— Fragrance: Fruity Floral, top notes: apple, green notes, leafy greens
-
SECRET EDITION: MOKOKO's Style— (1/54 probability of drawing this figure) Fragrance: Woody, top notes: bergamot, cypress, eucalyptus, fig
Also in the Hair Salon Series are:
-
THE MONSTERS Hair Salon Series Figures (vinyl figures in various poses you'd see or experience at a salon, $17.99 each)
-
THE MONSTERS Hair Salon Series - Pendant Blind Box ($15.99 ecah)
-
POP BEAN THE MONSTERS Hair Salon Series (tiny figurines you can swap their hair out with each other, $4.99 each)
If you missed any of the recent restocks, don't worry. In preparation for the 2026 FIFA World Cup, taking place between Canada, the United States and Mexico in June, Pop Mart released Labubus themed for the global event back in April, and they seem like they're all still available. One of the bigger Labubus is THE MONSTERS × FIFA SERIES-Catch the Win Vinyl Plush Doll , costing $149.99. It's one of their classic, larger vinyl plush figures that's decked out in soccer gear—complete with cleats—holding a tiny replica of the FIFA World Cup trophy.
But that's not all. There are several pendant, lanyard and magnet blind boxes of FIFA-themed Labubus in this collection too. This includes:
-
THE MONSTERS × FIFA SERIES-Glass Cup Blind Box ($12.99 each)
-
THE MONSTERS × FIFA SERIES-Mini Pendant Light Blind Box ($20.99 each)
-
THE MONSTERS × FIFA SERIES-Long Lanyard Blind Box ($29.99 each)
A one-off, non-FIFA Labubu they dropped on the same date as well is the LABUBU Jazz Figure , for $39.99, and still available at the time of this reporting. It features a vinyl LABUBU lounging on a rocking recliner, listening to some nice music , with a thought bubble that has a simple heart in it (because they're enjoying jazz, duh).
Also, THE MONSTERS x HELLO KITTY collaboration dropped in early March and is also still available to buy. It includes THE MONSTERS × Hello Kitty and Friends Series-Vinyl Plush Pendant Blind Boxes ($39.99 each) and the THE MONSTERS × HELLO KITTY - Vinyl Plush Doll ($149.99). These haven't sold out just yet.
Back in January, Pop Mart released THE MONSTERS 10th Anniversary Series, and you can still purchase some of those items as well, like the THE MONSTERS 10th Anniversary Series — ZIMOMO Vinyl Plush Doll ($299.99).
As you can tell, not everything is sold out on Pop Mart's website for older collections, so you can always search for others.
There are also some Labubu options sold by Pop Mart on Amazon
as well, like the POP MART The Monsters COCA-COLA Series-Vinyl Face Blind Box
.
What Time Does Pop Mart Restock Labubus Online?
Typically, Pop Mart restocks Labubus on Thursdays between 6-7 p.m. PST /9-10 p.m. EST.
However, Guhit tells Parade
that's not always the case; there can be surprise drops, and the time can vary.
"Sometimes you just have to keep checking because you never know when they'll do a drop," she advises.
In fact, sometimes, instead of having a weekly drop, they will occur more frequently, like every other day. To check and see if they are about to have a drop, it's recommended to look on Pop Mart's website or app under "THE MONSTERS" series for something that says "LAUNCH TIME."
To ensure you get one when there's a new launch, Guhit says you have to act fast.
"If there's a Labubu restock happening on Pop Mart's app at 7 p.m., if someone tries to buy one a few hours later, they will most likely be sold out," she notes.
Edward Berthelot/Getty Images
Where Can I Find Labubu Restock Alerts?
If you or someone you know goes to buy a Labubu
and they are sold out, Guhit suggests getting alerted when there's a restock.
"If you sign up for alerts, you'll get pinged when the Labubu you want becomes available," she shares.
To do this, visit Pop Mart's website, go to the product page where the sold-out item is, and look for a button or link that mentions something like "Notify me" or "Notify me when available."
Then, follow the instructions, like entering your email address, so you can get on their list.
How Much Does a Labubu Doll Cost?
If you want a Labubu, they are affordable, but be prepared to spend more money than you would on another type of plush. A single box of the " Have a Seat Vinyl Plush Blind Box
," as well as the " Exciting Macaron Vinyl Face Blind Box
" and the " Big into Energy Series-Vinyl Plush Pendant Blind Box
," are all $27.99. But as you saw above, newer, special edition blind boxes can go up to $39.99.
If you decide you want to purchase a whole set instead of just one, that price is drastically different and starts at about $167.94. The entire set will include six different blind boxes (or more, depending on the collection).
While not a plush, " THE MONSTERS Let's Checkmate Series-Pendant Blind Box
" goes for $18.99 and is a chain with the pendant that you can hang from your purse.
Keep in mind that the price does not include the taxes or the shipping and handling fees, so the total will be slightly higher.
What To Know About Knockoffs: How Can You Tell if a Labubu Is Real or Fake?
Similar to other items that are collectables, Labubus have attracted the attention of resellers, which unfortunately means there are also knockoffs out there. These knockoffs have been dubbed as " Lafufus
."
To help ensure you are buying the real deal, make sure you only buy them directly from places like Pop Mart or their official store on Amazon
.
Another way you can tell it's a knockoff
? The price. If you see a Labubu for an extremely low price, it's probably a fake.
Guhit echoes this point, telling Parade
, "If you see a Labubu being sold to you at a too good to be price—it probably is too good to be true!"
She reveals you can also check the fine details of the doll to see if it's authentic.
"Real Labubus have 9 teeth," she says. "They will also have a Pop Mart logo stamped on one foot, and if you scan the QR code on the box they come in, it will lead you to the Pop Mart verification if it's a real Labubu."
Up Next:
Related: The 2 Most Popular Toys of Every Decade from the 1930s On, According to a Collector
Source:
-
Jenn Guhit is a Labubu collector and food blogger.
This story was originally published by Parade on Jun 23, 2026, where it first appeared in the Life section. Add Parade as a Preferred Source by clicking here.
