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Netflix, Inc. (NFLX)

61.99 -0.53 (-0.85%)
At close: October 28 at 4:00:01 PM EDT
62.36 +0.37 (+0.60%)
Overnight: 10:48:57 PM EDT
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Updated 48m ago
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Netflix is balancing stronger profitability and rapid advertising growth against weaker ad monetization, slowing engagement, and a major content restructuring. Management lowered its 2026 advertising-revenue outlook to approximately $2.7 billion, while new content leadership evaluates spending and programming priorities.[1][3][6]

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