WeShop Holdings Limited develops and operates a social commerce platform that connects product discovery, user-generated content, affiliate commerce, and equity-linked rewards in the United Kingdom. The company's platform provides users with access to a range of products and services across categories, such as fashion, beauty, electronics, home, sport, travel, and related consumer verticals through its affiliate network relationships. It enables users to discover products and services through content, recommendations and referrals, and to access third-party retailers through affiliate network integrations. It also engages in advertising activities, including tenancy-style promotional arrangements, sponsored placements, and other advertising services delivered within the platform. The company was formerly known as Boanerges Limited. WeShop Holdings Limited is based in Saint Helier, Jersey.