CALGARY, AB, Oct. 16, 2026 /CNW/ -- Decibel Cannabis Company Inc. (the "Company" or "Decibel") (TSXV: DB) (OTCQB: DBCCF), a leading Canadian branded cannabis company with a growing international platform, announces that Adam Coates has resigned from his position as Chief Revenue Officer of the Company. In conjunction with the resignation, the Company will integrate the role's responsibilities, which were primarily focused on domestic commercial oversight, into its existing leadership team and align the commercial team with Decibel's domestic and international business units.
"Adam built General Admission into one of Canada's top cannabis brands. He also built Decibel's in-house sales team and was responsible for initiating Decibel's launch of brands internationally. On behalf of the Company, I thank him for all his commitment, passion, and contributions to the business and wish him well in his next chapter." Benjamin Sze, CEO
About Decibel
Decibel is a consumer-focused cannabis company with a strong foundation in the Canadian adult-use market, built on leading brands including General Admission, Qwest and Standard Issue. The Company focuses on disciplined innovation, consistent product quality and strong brand execution. Alongside its leadership position in Canada, Decibel is a significant and growing participant in international cannabis markets. Decibel operates a processing and manufacturing facility in Calgary, Alberta, a cultivation facility in Battleford, Saskatchewan, and an EU GMP licensed cultivation and processing facility in Chatham, Ontario.
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