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Apple Inc. (AAPL)

343.83 -3.27 (-0.94%)
At close: 4:00:01 PM EDT
346.00 +2.17 (+0.63%)
After hours: 4:57:29 PM EDT
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What's happening with AAPL?

11m ago
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Apple’s news flow centers on a new touchscreen MacBook Pro, expanded artificial-intelligence features, and a regulatory setback in South Korea. Investors also face a demanding valuation before the company’s November 2 earnings report, while analysts debate whether Apple’s growth justifies its premium multiple.

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  • Previous Close 347.10
  • Open 346.89
  • Bid 343.02 x 400
  • Ask 346.97 x 400
  • Day's Range 343.53 - 347.18
  • 52 Week Range 243.42 - 351.73
  • Volume 34,353,930
  • Avg. Volume 43,698,979
  • Market Cap (intraday) 5.018T
  • Beta (5Y Monthly) 1.07
  • PE Ratio (TTM) 39.43
  • EPS (TTM) 8.72
  • Earnings Date Nov 2, 2026
  • Forward Dividend & Yield 1.08 (0.31%)
  • 1y Target Est 330.02
  • Yahoo Finance Rating Rating available with Stock Picks access

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allows customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

www.apple.com

150,000

Full Time Employees

September 27

Fiscal Year Ends

Technology

Sector

Recent News

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Performance Overview

Trailing total returns as of 10/28/2026, which may include dividends or other distributions. Benchmark is S&P 500 (^GSPC) .

YTD Return

AAPL
26.82%
S&P 500 (^GSPC)
13.13%

1-Year Return

AAPL
28.29%
S&P 500 (^GSPC)
12.38%

3-Year Return

AAPL
107.16%
S&P 500 (^GSPC)
88.08%

5-Year Return

AAPL
131.05%
S&P 500 (^GSPC)
68.48%

Earnings Trends

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Earnings Per Share

GAAP
Normalized
GAAP
Normalized

Revenue vs. Earnings

Annual
Quarterly
Annual
Quarterly
Q3 FY26
Revenue 109.42B
Earnings 29.79B
Profit Margin 27.23%

Q4

FY25

Q1

FY26

Q2

FY26

Q3

FY26

0
50B
100B
27.0%
27.5%
28.0%
28.5%
29.0%

Analyst Insights

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Analyst Price Targets

240.00 Low
330.02 Average
343.83 Current
405.00 High

Analyst Recommendations

  • Strong Buy
  • Buy
  • Hold
  • Underperform
  • Sell

Latest Rating

Date 10/20/2026
Analyst MoffettNathanson
Rating Action Maintains
Rating Neutral
Price Action Lowers
Price Target 304 -> 283

Statistics

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Valuation Measures

Annual
  • Market Cap

  • Enterprise Value

  • Trailing P/E

  • Forward P/E

  • PEG Ratio (current)

  • Price/Sales (ttm)

  • Price/Book (mrq)

  • Enterprise Value/Revenue

  • Enterprise Value/EBITDA

Financial Highlights

Profitability and Income Statement

  • Profit Margin

    27.62%

  • Return on Assets (ttm)

    27.08%

  • Return on Equity (ttm)

    148.75%

  • Revenue (ttm)

    466.82B

  • Net Income Avi to Common (ttm)

    128.93B

  • Diluted EPS (ttm)

    8.72

Balance Sheet and Cash Flow

  • Total Cash (mrq)

    62.4B

  • Total Debt/Equity (mrq)

    78.44%

  • Levered Free Cash Flow (ttm)

    107.72B

Company Insights

Research Reports

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