Media multitasking - using multiple forms of technology such as computers, televisions, radios, and cell phones at once - has become fairly routine in both the workplace and the home. To study what it is that makes people good multitaskers, researchers tested study participants to see how well they ignored irrelevant information, what degree of organization of working memory they possessed, and how quickly they were able to switch between tasks. What they found, surprisingly, was that those who routinely consumed multiple media - what researchers call high multitaskers - were consistently outperformed by those who did not regularly multitask.